Virtually Local vs Virtual Landline

Virtual Landline is a UK-based provider that has built a respectable presence in the virtual number market. They offer four tiered plans ranging from Starter through to Pro Unlimited, with features such as call routing, IVR, voicemail-to-email and a desktop/mobile app. On the surface, their entry-level pricing of £4.50 per month looks competitive.

However, it is worth noting that all of Virtual Landline's advertised prices exclude VAT. Once you add the standard 20% VAT, their Starter plan actually comes to around £5.40 per month — making it more expensive than Virtually Local's Essential plan at £4.95 per month (VAT included). This pricing pattern carries through all tiers. A key consideration for UK businesses is transparency: Virtually Local's prices always include VAT, so there are no hidden costs at checkout.

Another area where Virtually Local has a clear edge is in the breadth of UK area codes on offer. With over 600 area codes available, Virtually Local nearly doubles Virtual Landline's selection of approximately 320 codes. For businesses wanting to project a genuinely local presence in specific towns or regions, this wider choice can make a meaningful difference.

Competitor data correct as of 06/03/2026. Pricing and features are subject to change — please verify directly with the provider.

Virtually Local vs Virtual Landline: Side-by-Side

Virtual Landline Pricing vs Virtually Local Pricing

Virtually Local Plans

Virtual Landline Plans

All Virtual Landline prices shown exclude VAT. Inc. VAT figures are approximate at 20%. Virtually Local prices always include VAT.

Virtually Local's Essential plan begins at just £4.95 per month with 150 inbound minutes included and free setup — making it one of the most competitively priced virtual landline services in the UK. With no long-term contracts and the ability to upgrade at any time, Virtually Local offers flexibility that Virtual Landline cannot match at the same price point.

Virtual Landline: Pros and Cons

The Verdict: Virtually Local vs Virtual Landline

When you strip away the marketing and compare like for like, Virtually Local emerges as the stronger choice for UK businesses considering a virtual landline number. The headline pricing difference is the first thing to address: Virtual Landline's Starter plan advertises at £4.50 per month, but this figure excludes VAT. The real cost is £5.40 per month — which is 9% more expensive than Virtually Local's entry-level Essential plan at £4.95, inclusive of VAT. That VAT-exclusive pricing can catch out sole traders and small businesses who budget on what they actually pay, not net figures.

Beyond price, Virtually Local offers a significantly wider selection of UK area codes — over 600 compared to Virtual Landline's approximately 320. If you serve customers across multiple regions and want a local number for each area, Virtually Local gives you nearly twice the geographic coverage. This is particularly valuable for service-based businesses such as tradespeople, estate agents and solicitors who rely on local trust signals.

Virtually Local's Essential plan also includes 150 minutes as standard, giving you a generous allowance from day one. Add in features like free number porting, call recording, voicemail-to-email, time-of-day routing and the outbound calling app — which lets you make calls from your virtual number — and the value proposition becomes clear. The outbound calling app in particular is a standout: it means your virtual number is not just for receiving calls, but becomes your primary business line on the go.

For UK businesses that want transparent, VAT-inclusive pricing, a broad choice of local numbers and a comprehensive feature set without being pushed onto an expensive tier, Virtually Local is the more complete package.

Frequently Asked Questions

Let's Get Started

Choose your area code and our wizard will guide you through the sign-up process. Your number will be ready to use straight away.

Why Choose Virtually Local?

Other Comparisons

Key Features